The Hipster Effect » sharpie http://thehipstereffect.com Identity, society and work in the age of perpetual connectivity Tue, 26 Mar 2013 00:35:43 +0000 en-US hourly 1 Sharpie and the self-expressing life /2011/09/20/sharpie-and-the-self-expressing-life/ /2011/09/20/sharpie-and-the-self-expressing-life/#comments Tue, 20 Sep 2011 15:14:42 +0000 Sophy Bot /?p=30 more]]> A new TV ad by Sharpie asks a simple question: what would life be like without self-expression? Maybe a better question is this: at what point in our cultural evolution did self-expression become such a big part of our lives? Sharpies were originally reserved for architects, advertisers, businesspeople, artists… specialists, in other words, often in creative fields. The new ad implicates that we’ve all got something of the artist in us, and we now have the need to freely express as much.

 

 

So, according to Sharpie, what would the world be like without self-expression?

“There’d be no purpose. No passion. No putting it out there for everyone to see.”

Now pardon me while I go find a bathroom stall so I can express my passion.

 

Thumbnail photo credit steakpinball

 

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